Professional eCommerce Content Writer

"We are extremely impressed with the quality and promptness of Strategically's work. All the required articles were written in an extremely professional manner and well researched. We highly recommend them!"

Alexandra Enache, The Conqueror Challenges

When it comes to search engine optimisation, good content marketing for your eCommerce online store delivers a major advantage.

We'll work with you to consistently create high-value content for your relevant keywords, boosting your site's search rankings and gaining you traffic that you'd otherwise have to pay to attract with ads. This can help you to make big savings with a better ROI compared to PPC.

We know that you'll need different content to attract customers at different stages of the buying journey — from the moment the customer becomes aware of a problem they're facing up to the moment they make a purchase. You'll need short, snappy content for visitors who are ready to make a purchase, and in-depth, informative content for potential customers who still need more information about a product before they can commit.

With our article writing services, we can create content for all areas of your online store — product pages (including product descriptions), category pages, your eCommerce blog, etc. We'll create content that offers valuable information to customers every step of the way, rather than limiting customer touchpoints to the very last stage of the journey. This can help boost customer engagement, reduce cart abandonment and cost per acquisition, and increase website traffic.

Unless you’re selling a unique invention, it's likely that you're facing strong competition in your eCommerce niche. At Strategically, we can devise a content strategy that differentiates you from your competitors, enabling you to showcase your brand's personality and encourage customer loyalty.

There could be scores of other eCommerce stores that sell the same product lines as you. Creating content to establish your brand as unique and likeable will encourage new customers to choose you over your competitors.

Retaining customers can be almost as difficult as attracting new ones. If your customers have visited your site to make a specific purchase — and that purchase solves their problem — it can be challenging to encourage them to make additional purchases, especially if you sell a range of very similar products. 

With Strategically's eCommerce content services, you can strengthen your relationship with your customers and amplify brand loyalty. We'll help you provide educational, entertaining and inspirational content that builds lasting connections with your audience. 

Running an eCommerce business can be incredibly demanding on your time. Start-up eCommerce owners have to deal with buying and shipping stock, managing orders, providing customer service, and keeping an updated record of finances — and all that's before you even consider sales and marketing responsibilities.

At Strategically, we can take over one of your most important responsibilities and handle your content marketing for you. We'll act as an extended member of your team, working to your schedule and timeframes. Leave it to us and rest assured that we'll provide content that exceeds your expectations.

• Expert writers - Our content writers have decades of combined experience writing for some of the biggest e-Commerce sites in the world.
• Optimised for search engines - We'll optimise your blog posts and web pages using Surfer SEO, helping to generate leads and make sales through content marketing alone.
• 100% original - We never write duplicate content for our clients. We run our copy through a plagiarism checker to ensure your eCommerce copy is 100% original.
• Unlimited revisions - Our content creators take pride in their work. If something isn't quite right, we invite you to provide feedback that will help us to sharpen your content based on your exact requirements.
• Edited and proofread - Your custom content will be processed through multiple editing and proofreading stages before it is delivered to you.

There are six simple steps to ordering and receiving your eCommerce content.

First, book a call with us to discuss your expectations from our eCommerce writing service.

Once we know what you're looking for, we'll produce a detailed outline of your eCommerce content.

If you're happy with our outline, give us the go-ahead. If you have any suggestions or tweaks, now's your chance to make them.

Leave the next part to us. Depending on the size of your project and the amount of eCommerce website content you need, our writing and editing process may take several days or a few weeks.

We'll deliver your work within the expected timeframe.

It's easy to request revisions to your copy — just make direct edits on the completed draft for the writer to see. We'll return the revised draft, ready for publication.

eCommerce content writing, otherwise known as e-commerce writing, involves writing copy for an eCommerce website. When you think of eCommerce content, you may automatically think of product descriptions and category descriptions. But there's more to it than that. To stand out in their niche, eCommerce companies need consistent, compelling content that establishes their brand's voice across their entire website. Blog posts, guides, and articles discussing the latest news in the industry can bring in new, interested leads and boost sales. eCommerce content marketing needs to be an ongoing process for eCommerce sites to see success from this investment.

eCommerce content writers are professional writers who specialise in the eCommerce niche. An eCommerce copywriter can effectively write content across an eCommerce platform, including landing pages and other web pages. Strategically's eCommerce copywriters are versed in how to write content that attracts organic traffic and boosts the online presence of eCommerce sites.

Let's say you're building an eCommerce website from scratch. Your website's template is in place — now you just need your content. What should you write?

There's so much to include on an eCommerce site. After writing product descriptions and unique content for your site's category pages, you'll also need content for:

• A privacy policy
• Shipping information
• Landing pages
• Email marketing
• Seasonal sales/discounts
• Company "about us"
• Website blog
• Order/size guides
• Social media content

While some of this content will only need to be written once (and refreshed every so often), other content, such as blog posts and landing page content, will need regularly adding to or amending to suit your desired eCommerce content marketing outcomes.

An eCommerce content marketing agency specialises in content writing for eCommerce websites. You can work with an eCommerce content marketing agency on any project that requires high-quality content. Choosing an agency that specialises in content for eCommerce businesses makes sense if you're looking for an expert who knows exactly how to attract customers in your industry.

A content strategy involves creating high-quality, unique content aimed at particular target audiences, offering a solution to address their pain points. Your exact content strategy of choice will depend on your target audience (and how best to appeal to customers), your niche, your budget, and your desired outcomes. If you're uncertain about your eCommerce website content goals, we're happy to chat with you about your content creation options.